Our    Markets   

Today, government agencies, financial institutions, corporations, service bureaus, loyalty & gaming companies use our software solutions and issuance systems to personalise, issue and manage a variety of national ID cards, identification cards, credit card, and loyalty cards. With more than a decade of market presence, our secure ID & smart card personalisation solutions outsell any other brand in the combined market.

Smart card technology is offering new technologies for government agencies looking for optimise security of their highly confidential identification documents. The technologies select must be smarter and more advanced than the threats the government faced. That is why the government trusts Datasonic for the design and issuance of the national identification.

Today, National Registration Department of Malaysia use our centralised issuance system and solutions to manage and issue highly secured national ID cards.

Malaysian Government Multipurpose National ID Card (MyKad)
Our parent and promoter company, Dibena Enterprise is the lead consortium company in GMPC Corporation Sdn Bhd that was responsible in the entire design, set up, development, delivery, testing, commissioning, implementation, procurement and maintenance of the Government Multi Purpose Card systems for the National Registration Department of Malaysia.

The Objectives of GMPC Project:
To provide Government multi applications and cater for other future applications on a single platform
To provide enhanced services to consumers
To enhance security and convenience of existing and new smart card applications

As of August 2010, more than 28 million of MyKad have been issued to the citizens of Malaysia and all the applications have been successfully implemented.

With over a decade of experience in the government markets, we turn the smart cards, biometrics, laser engraving, microtext printing and other key technologies into exceptional strong lines of defense against fraud and forgery.

More than 30-years ago, our principal and strategic partner Datacard Group has made secure, high-volume financial card issuance possible with the world’s first inline card personalisation system. Since then, Datacard’s solutions and issuance systems have outperformed other brand in the world financial market. Leveraging the strengths of Datacard, Datasonic has accumulated over a decade of experience to help the Malaysia financial institutions to issue millions of credit cards, debit cards and ATM cards.

Today, most financial institutions use our solutions to issue millions of credit cards, ATMs and other financial Payment Multi Purpose Card (PMPC) cards. Endorsed and certified by Visa International and MasterCard International, our centralised and distributed issuance system and solutions has helped the major banks to increase their productivity and efficiency to issue PMPC and Europay, MasterCard and Visa (EMV) credit cards instantly and securely and made one-to-one marketing possible. That’s why financial institutions trust our brand and solutions for their financial card programs for over a decade.

As the leading secure ID and smart card personalisation solutions provider, we empower corporations of all sizes to develop complete integrated identity solutions to enhance both physical and logical security across their enterprises.

With the advent of new technologies, we integrate multiple technologies into a single card program to allow the corporations to integrate our smart card systems into their security systems such as biometrics access system as well as their database and network system in order to elevate the security levels of their buildings and physical assets.

With our ID software systems, we allow the enterprises to incorporate a wide range of technology into a single ID card and to issue single/multi-purpose, durable ID batches quickly and securely while enable them to control access to buildings and rooms, safeguard physical assets against theft, automate time and attendance tracking and enable secure storing of database.

Until today, we are continually working to develop new identification solutions to help the enterprises run their organisations more securely and profitably.

As one of the leading secure ID and smart card personalisation solutions providers, we help organisations to issue instant personalised cards for their customers, provide immediate reward to customers with points and discounts, collect and build instant, updated customer database for the organisations to customise 1-to-1 promotions and sales activities to their valuable customers.

Loyalty companies today use on our turnkey ID card systems and solutions to develop successful loyalty programs that build strong 1-to-1 relationships that keep their loyalty customers. From the loyalty marketing to lifestyle marketing, we keep on creating innovative ideas and ways to each and every of our unique customers such as Genting Group, Jaya Jusco, Isetan and Diners Club to differentiate their offerings, improve their delivery services to generate the highest profit returns.

Major operators such as Genting also use on our card systems and solutions to print personalised, high-quality membership cards. With our turnkey ID card systems and solutions, we helped the mega operators to implement a successful loyalty and player tracking programs to instantly issue personalised photo-image player tracking cards to guests as they arrive and to link it up to their existing player tracking software to capture guests’ point system, gaming preferences and spending habits.

With our reliable, compact and easy-to-use systems, we turn the loyalty and tracking programs into sure bets.

With our personalisation system solutions, organisations can easily implement powerful card loyalty programs quickly to drive for higher sales and profits.

Our service bureau, the Regional Personalisation Service (RPS) Center, is certified by Visa International and Master International for its strict adherence to the security standards of credit card issuance. We help major banks in Malaysia to manage and issue personalised EMV credit cards, debit cards and ATM cards at our personalisation  center.

Our highly secure card delivery and fulfilment systems provide the banks with powerful solutions for one-to-one marketing, cost reduction and efficiency gains where our systems can print highly personalised message for each cardholder on a form, then affix cards, assemble mailing components, insert them into envelopes and meter them automatically in a modular inline operations to ensure highest security of card information.

As the leading smart card personalisation solutions provider, we have since year 2003 helped major banks in Malaysia to fully migrate their magnetic-striped credit cards nationwide into EMV based credit cards to meet the world standard. With our advanced personalisation systems, we make it absolutely easy to do.